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Marketing Executive

Location:

Chesterfield, UK

Hours

Job Category

Salary

Full Time

Sales and Marketing

About the Role

Marketing Executive


Inspire Resourcing are currently recruiting a Marketing Executive on behalf of a client in Chesterfield.


Key Responsibilities:


  • Create engaging content for digital and print channels, including website copy, blogs, email campaigns, brochures, case studies and social media.

  • Develop and manage a content calendar aligned with marketing objectives and product launches.

  • Ensure all marketing communications reflect a consistent brand identity and tone of voice.

  • Support the ongoing development and implementation of the company's brand strategy across international markets.

  • Plan, coordinate and execute marketing campaigns to generate brand awareness and customer engagement.

  • Produce photography, video and other multimedia content where appropriate, working with external agencies when required.

  • Manage and grow the company's social media presence through engaging, relevant content.

  • Monitor website content and collaborate on SEO initiatives to improve online visibility.

  • Analyse campaign performance using marketing analytics, providing insights and recommendations for continuous improvement.

  • Assist with the creation of product marketing materials, presentations and sales support literature.

  • Support exhibitions, trade shows and industry events, including promotional materials and event marketing.

  • Stay up to date with marketing trends, competitor activity and emerging digital marketing opportunities.

Requirements

  • Previous experience in a marketing role, ideally within manufacturing, engineering or B2B industries.

  • Excellent copywriting and content creation skills.

  • Strong understanding of branding and brand consistency.

  • Experience managing social media platforms for business.

  • Knowledge of digital marketing, email marketing and SEO principles.

  • Experience using Adobe Creative Suite, Canva or similar design software.

  • Strong organisational skills with the ability to manage multiple projects simultaneously.

  • Excellent communication and stakeholder management skills.

  • A proactive, hands-on approach with plenty of initiative.

  • Experience with photography, videography or video editing would be advantageous.

  • Familiarity with CRM or email marketing platforms would also be beneficial.



Skills


Required Skills


  • Digital Marketing

  • SEO

  • Analytics

  • Content Marketing

  • Social Media

  • Campaign Management


Nice to Have


  • PPC

  • Email Marketing

  • CRO

  • Marketing Automation

  • Copywriting


Job Title: Marketing Executive

Location: Chesterfield


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